Business Insights / Event
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Work: between social devaluation and source of meaning
Work is not just a contract. It’s a space of meaning, identity, recognition — and sometimes, genuine passion.
Yet, in public discourse and everyday conversation, it is too often reduced to a chore, a necessary evil, or even a source of alienation. This gap between lived experience and social perception deserves closer scrutiny.
When working conditions are fair, human relationships respectful, and goals genuinely shared, work becomes a source of motivation — even in the most practical or socially undervalued roles.
SMEs, particularly in manufacturing, often benefit from this naturally: every action has visible impact. But in large corporations or service sectors, this connection must be actively built — through transparency, recognition, and celebrating small, daily wins.
The challenge is not to make work “perfect” — but to restore its dignity, and its human value.
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Empathy, resilience and the festive season
Geopolitical, economic and societal challenges and disasters of all kinds once again punctuated 2024, transforming what should be a harmonious and happy life desired by and for most people into difficult, demanding and even terrible moments. Certain despots and dictators have once again darkened the skies in many countries when their populations most certainly did not want them to. This lack of empathy on the part of some of the world’s top leaders, who are condemning the vast majority of the world’s people to survival or to wandering in nauseating and terrible unknowns, is not acceptable, even if we haven’t moved a single step forward when we said that, unfortunately… The major aid bodies and organisations are being flouted, and the minimum of respect for others no longer seems to exist, as the life of a human being no longer seems to count for anything. Added to this are the natural disasters that are indicative of the climate disruption we have caused. Is it still reasonable to hope for a little empathy and resilience, at least during the festive season? To give up these festive moments, which are certainly sometimes commercial, would be to capitulate to the barbarism of a minority of dangerous egomaniacs.